Kukho iiprofayili ezahlukeneyo xa usenza utyalomali. Iprofayili enobungozi ngakumbi elandela izibonelelo ezinkulu, ukuya kwiiprofayili ezilondolozayo ezinciphisa umngcipheko ukuya kwelona liphezulu ngaphandle kokukhetha inzuzo enkulu kangaka. Warren Buffett, Nabalandeli kwihlabathi liphela kubandakanya nam, wayila igama elithi Moat. Umjelo ngesiNgesi uvela kumjelo, into efanayo neBuffett eyenziwe ngemoats kwiinqaba. Yenye yemiba, okanye iseti yemiba, oyithathela ingqalelo xa utyala imali kwinkampani. Okukhulu ukuba Moat (moat), kokukhona kungashukumi kuya kuba kwindawo elikuyo ishishini.
Imoat ayisiyiyo eyokuxela kwangaphambili, kodwa luphawu lozinzo olukuvumela ukuba ube nokuzithemba ngakumbi xa uthenga izabelo. Amaxesha amaninzi xa utyala imali, unokwenza izigqibo ezizizo, kodwa ngokungazi banomdla. Ngamanye amaxesha ngenxa yesiseko senkampani, ngenxa yokuhlaziywa kwezinye izabelo, ezinye ngenxa yolindelo oluwa, njl. I-Moat ikuvumela ukuba ube nengqondo eqhelekileyo, umbono obanzi ukubona ukuba yeyiphi na indawo ekuyo inkampani. Imakethi ibanzi kakhulu, kwaye ukhetho lwe iinkampani ezineMoat, zingqine ukuba ziyamelana namaxesha okudodobala koqoqosho, kunye nokwehla ngakumbi kwamaxabiso.
Yintoni inkampani eneMoat (moat)?
Umjelo woqoqosho okanye umjelo woqoqosho, ngokweBuffet, ibhekisa kwizibonelelo zokhuphiswano lwenkampani xa kuthelekiswa nokhuphiswano lwayo. Ngendlela efanayo, uzinzo lwaloo mveliso okanye inkonzo kunye nokuzinza kwayo, ukongezwa kwexesha. Okukhulu kwezi zibonelelo zokhuphiswano, kokukhona siza kuthetha ngeMoat enkulu.
Inkampani evelisa imveliso egqwesileyo, enomtsalane kubathengi kwaye inenzuzo, ayithathi xesha lide ukutsala abo sikhuphisana nabo. Ezinye iinkampani ezifuna ukuphindaphinda imveliso kwaye ziyiphucule, ziyenze ilahlekelwe sisabelo sentengiso. Ezo nzuzo zisasazwayo zezona ngxaki ziphambili kwinkampani ephuhlise imveliso entsha ekufuneka ijongane nayo.
Nangona kunjalo, zininzi zezi nkampani ezikwaziyo ukusinda kwezi zinto zimangalisayo.
Yintoni emisela ukuba inkampani ine-moat elungileyo?
Kukho iindlela ezininzi zokuvavanya ukuba banzi kwaye / okanye bunzulu kangakanani ubume benkampani. Ngexesha elide, ke, kuye kwakho izinto ekwabelwana ngazo xa usenza isigqibo. Phakathi kwazo, ezona zinto zichaphazelekayo ezinokufunyanwa zezi zilandelayo:
- Iindleko eziphantsi zeshishini. Okokuqala ngenxa yokuqonda kwayo okulula. Iinkampani ezinakho ukuvelisa ukulunga okanye inkonzo efanayo, kodwa ngexabiso eliphantsi banamathuba amaninzi. Kwimeko yokuba nodumo njengophawu, banokulingana nexabiso lokhuphiswano, kwaye bafumane imida ephezulu yenzuzo. Ukuba isicwangciso kukuthengisa ngexabiso elisezantsi, banokuzisebenzisa ngokulula ngakumbi ezinye iimveliso.
- Iimpahla ezingaphathekiyo. Siza kubeka ngaphakathi kwesi sikhokelo ezo zinto ezingezizo zomzimba kunye nezinto ezingabonakaliyo ezichaza inzuzo enamandla kwinkampani. Amalungelo awodwa omenzi wechiza, iilayisensi, kunye nohlobo uqobo yeshishini. Umzekelo wamalungelo awodwa omenzi wechiza unokufumaneka kwiinkampani ezahlukeneyo zamayeza. Xa befumana iziphumo ezilungileyo emva kokudlula kwizigaba ezahlukeneyo, kwaye banokuqala ukuthengisa iyeza elitsha, kwaye banokukhetha oku. Omnye umzekelo, oweenkampani zetekhnoloji. Ngokwamaphepha-mvume, umzekelo, sinokufumana abavelisi bezimbiwa, abanelayisensi yokuxhaphaza indawo ethile. Kwaye okokugqibela, ngokwegama lophawu, umzekelo olungileyo nguHarley Davidson, ogama lakhe linamandla amakhulu kwabanye abathengi kangangokuba abanye bafumana negama labo.
- Ngenxa yemfuno esele ikho (Iziphumo eziBomvu). Imveliso okanye inkonzo inokuduma kangangokuba amaxabiso angaqala ukunyuka ngokuthe chu, ngaphandle kokuchaphazela abathengi abatsha. Iyenzeka xa inkampani ifumana isabelo sentengiso, kwaye iba nkulu kangangokuba itsala abathengi abatsha abashukunyiswa ngabanye abathengi sele belapho. Umzekelo olungileyo uza kuba yiAmazon ngokunxulumene nokuthengisa kwi-Intanethi. IAmazon ayihambisi kuphela, kodwa abathengisi abaninzi bajikela ngqo kuyo kuba inkampani sele inendawo enkulu yentengiso.
- Iindleko zokutshintsha. Ukutshintsha inkampani apho ukhoyo ngamanye amaxesha kunokuba neendleko ezingafunekiyo. Umzekelo, asitshintshi iibhanki ngokukhawuleza ukuya kuyo nayiphi na ivenkile, ngaphandle kokuba isithembiso abasinike sona sinomtsalane ngokwenene. Ngendlela efanayo, asizukutshintsha yonke isoftware yenkampani, kuba enye inkqubo iyinto enomtsalane kuthi. Oko amandla okukhusela abathengi ngenxa yeendleko ezichaphazelekayo ekutshintsheni iinkampani, lolunye uphawu lweMoat.
Ungayisebenzisa njani iMoat?
Inkampani eneMoat inexabiso eliphezulu elingaphakathi kunabantu abakhuphisana nabo. Enye yeendlela zokwenza inzuzo kukutyala imali kuzo. Umbuzo njengowamaxesha onke kukwazi ukuba ungubani na umzuzu.
Iimarike zihlala zinemijikelezo yezoqoqosho, amaxesha okwandiswa kunye nokunye kokuncipha. Nangona kunjalo, kwaye into eyenzeka rhoqo, kukudala ulindelo oluphezulu kakhulu kwiinkampani ezithile xa kuthelekiswa nezinye. Kuya kuba sengqiqweni ke ngoko ukuba kwinkampani eneMoat ixabiso lentengiso liya kuba nomjelo wezoqoqosho onayo inkampani. Nangona kunjalo, akwenzeki rhoqo. Le nto inokubangelwa kukuba ukuphuhlisa iMoat elungileyo kuthatha, ngokutsho kweengcali, iminyaka eli-10 okanye nangaphezulu. Kwelinye icala, emva kwalo lonke eli xesha, kwaye ngaphandle kokuba ziinkampani eziqhubekayo ekukhuleni kwabo, into yexesha nayo inefuthe. Ekugqibeleni oku kuguqula ukufana kweekowuti kunye nexabiso phakathi kweenkampani ezidwelisiweyo.
Ukuthathela ingqalelo iinkampani ezimbini kwicandelo elinye apho enye yazo ineMoat ephezulu xa ithelekiswa nenye, iyanceda ukumisela ngokuchaneka ngakumbi lolona khetho lufanelekileyo lokutyala imali. Kolu hlobo lotyalo-mali, iindlela ezimfutshane azifunwa, kodwa zijolise kwixesha elide. Ekugqibeleni, "amanzi abuyela kwikhondo lawo", ethi ithiyori (ukuba akukho ziganeko ziya kuyonakalisa) izibonelelo kwaye ngaphandle koloyiko olukhulu.
Njengoko uBuffett ngokwakhe watsho, "kuphela xa kuphuma umjelo apho uyazi ukuba ngubani owayedada ehamba ze."