I-Inditex esikhathini esibucayi sokutshala imali

Ukuthengisa kwe-Inditex ngekota yokuqala yonyaka wezimali u-2020 –abaphakathi kukaFebhuwari 1 no-Ephreli 30- kukhawulele ukwehla kwabo kwaba ngu-44% ngaphansi kwemali engenayo yesikhathi esifanayo sonyaka odlule, kuya kuma-euro ayizigidi ezingama-3.303, ngaphandle kwalokho esikhathini, kufinyelele kuma-88% epaki lesitolo selivaliwe, ngenxa yobhadane lweCovid-19.

Ukuthengiswa kwe-inthanethi kukhule kakhulu ngo-50% kwikota, ngokunyuka kwama-95% ngenyanga ka-Ephreli uma kuqhathaniswa nonyaka owedlule. Umkhawulo omkhulu usele kuma-58,4% wokuthengisa, okukhombisa ikhono lemodeli yebhizinisi lokuphendula ekuvumelaneni nokufunwayo, ngokubalwa ukuthi ekupheleni kwekota kwakungu-10% ngaphansi kunonyaka odlule.

Ngasikhathi sinye, izindleko zokusebenza zehliswe ngama-21%, ngenxa yokuphathwa kokulawula okusebenzayo, okungavimbanga inkampani ekunikeleni ekusizeni eziphuthumayo zezempilo ngokunikeza imali ethize kanye nazo zonke izinsiza zayo zokuhambisa kusuka eChina kuye IYurophu ngaphezu kwamayunithi ayizigidi ezingama-120 ezinto zokwelashwa nezokuhlanzeka ezivela eminikelweni ehlukene yomphakathi neyangasese, kufaka phakathi leyo evela e-Inditex uqobo.

Ama-akhawunti we-Inditex

Le nkampani igcina amandla esimo sayo sezimali, esimi kuma-euro ayizigidi ezingama-5.752, uma kuqhathaniswa ne-6.660 ngonyaka owedlule, ngenxa yokusebenza okunamandla kokusebenza eminyakeni edlule kanye nokugcinwa kwesiko kanye nenqubomgomo yeqembu.

Zonke lezi zinto zenze ukuthi kube nomkhawulo wokuwa kwe-Operating Income kuya ku- (-200) million euro kanye nenzuzo ephelele (-175) million kulekota. Le nkampani ithathe isinqumo sokuhlinzeka ngama-euro ayizigidi ezingama-308 ukuze kwenziwe uhlelo lokuthuthukisa inthanethi nokuvuselela izitolo, ngakho-ke i-Ebit yokugcina ingu (-508) million, kanti inzuzo iyonke, (-409) million.

I-Isla imemezele ukuthi kuzotshalwa imali eyizigidi ezingama-1.000 1.700 ukukhulisa imisebenzi eku-inthanethi namanye ama-euro ayizigidi eziyi-XNUMX ukuvuselelwa okuhambisanayo kwesikhulumi sesitolo esihlanganisiwe, ngokufakwa kwamathuluzi athuthukile kwezobuchwepheshe.

Ngokwamagama kaPablo Isla, lolu hlelo “lubheka ukuqedwa kwephrojekthi leyo izisekelo zayo ezisungulwe ngokuqhubekayo ngotshalomali olukhulu kusukela ngo-2012, okuzoguqula kakhulu imininingwane yenkampani. Inhloso phakathi kwamanje nango-2022 ukuqhubekisela phambili ukusetshenziswa okugcwele komqondo wethu wesitolo ohlanganisiwe, ikusasa lawo lizoxhunyaniswa nesevisi yamakhasimende unomphela noma ngabe ikuphi, kunoma iyiphi idivayisi, futhi ngaso sonke isikhathi ”.

Ngeplatifomu yayo yedijithali

Okuqaphelekayo ikakhulukazi ngaphakathi kohlelo iphrojekthi ye-Inditex Open Platform (IOP), ukwakhiwa kwesisekelo sayo sobuchwepheshe lapho yonke imisebenzi yedijithali yenkampani isebenza futhi eyenzelwe ukujwayela ngokucophelela kubo bonke ngekhwalithi, ngokunemba nangokushesha okudingeka imodeli yebhizinisi yenkampani.

Kusukela ekuhwebeni nge-elekthronikhi, kufakwa kuzo zonke izinqubo ezihlobene, ezinjengokusungula izinto, ukuthenga, ukusabalalisa noma ama-oda, okunezela ukuguquguquka futhi, okubaluleke kakhulu, ukukhubazeka. Lesi sici sibalulekile ukugcina ukusebenza kahle kwezikhathi ngezikhathi zethrafikhi ephezulu, njengezikhathi zokuthengisa, futhi kuyisihluthulelo sokwenyuka okulindelekile ekuthengisweni kwe-inthanethi.

Ipulatifomu, eqale ukuchazwa ngo-2018, ibiqinisekisa ukusebenza kwayo ngezigaba ezahlukene, isivele isebenza i-60%, futhi ukuqaliswa kwayo kuzophothulwa ngesikhathi sohlelo luka-2020-2022. Lingelinye lamathuluzi ezobuchwepheshe athuthuke kakhulu emhlabeni emkhakheni walo futhi linethuba lokuthi kungenzeka kuhlukaniswe izidingo ezithile zendawo ngayinye ngemicroservices ngaphandle kokuguqula konke.

Ku-inthanethi, ngaphezu kwe-25% yokuthengisa

Lolu hlelo lubona ukuthi ukuthengiswa kwe-inthanethi kuzofinyelela ngaphezu kwe-25% yenani lonkana ngo-2022, kusuka ku-14% ngo-2019, ngenethiwekhi ehlanganisiwe ethe xaxa futhi eqhubekayo yezitolo, ezofaka amathuluzi amasha ezobuchwepheshe, anendawo emaphakathi nendawo esitolo ngasinye esikhulu , amazinga aphezulu wenzuzo, nokuthi izokhula phakathi kuka-4% no-6% ezitolo ezifanayo.

Isitolo ngasinye sizosebenza njengeplatifomu elincane lokusabalalisa imfashini elivela ezindaweni ezinamasu amakhulu ezentengiso emadolobheni amakhulu emhlabeni jikelele, inethiwekhi yokusabalalisa yamaplanethi ehlanganiswe ne-inthanethi ukuhlangabezana nemikhuba emisha yokuthenga.

Kuze kube manje, amakhono ezentengiselwano akwi-inthanethi azo zonke izinhlobo nawo azoqiniswa, elinye lawo yizitudiyo ezintsha zeZara.com e-Arteixo, ezizohlala ngaphezu kwamamitha-skwele angama-64.000. Ngaphezu kwalokho, amaqembu ezinsizakalo zamakhasimende akwi-inthanethi azokwandiswa kokubili ezitolo nasezikhungweni ezikhethekile, futhi ngawo wonke unyaka we-2020 ukuqaliswa kohlelo lweRFID lokulandelela ingubo nokuphathwa kwempahla okuhlanganisiwe kuzophothulwa kuyo yonke imikhiqizo yeQembu.

Uhlelo lokuvuselelwa kwesitolo luzoqhubeka, lapho kuvulwe izitolo ezingama-2012 zomqondo omusha wokuhlanganiswa ezindaweni ezinkulu futhi ezinamanzi kusukela ngo-3.671, izitolo eziyi-1.106 sezandisiwe, ezingu-2.556 zalungiswa ngenxa yokuzivumelanisa nezobuchwepheshe, kwathi eziyi-1.729, eziyi-1.024 zazo sezithathiwe eminyakeni emithathu edlule.

Ngale ndlela, kuzotholakala inethiwekhi yezitolo eziphakathi kuka-6.700 6.900 no-450 1.000, ngemuva kokuvula izitolo ezingama-1.200 ngobuchwepheshe bamuva bokuhlanganiswa kwezentengiselwano, nokumunca izitolo ezincane eziphakathi kuka-5 6 no-XNUMX, ezimele phakathi kuka-XNUMX% no-XNUMX% wokuthengiswa okuphelele, futhi ukuthi banamandla aphansi okuhlinzeka ngezinsizakalo ezintsha kumakhasimende. Lawa manyunithi ahambelana ngokuyisisekelo nezikhungo ezindala zamaketanga ngaphandle kweZara.

Ngokwesifunda, uhlelo luzovumela amaketanga afana neBershka, Pull & Bear kanye neStradivarius eChina naseJapan ukuthi nakanjani akhuthaze ukuthengiswa online, eSpain ukuqhubeka nenqubo yeminyaka emithathu eyedlule ngokuvulwa kwezitolo ezifanele kakhulu nokumunca izitolo ezincane njengoba sekwenziwe eBilbao noma ePamplona, ​​ngenkathi eMelika nakwamanye amazwe aseYurophu lizohlanganisa isu lokuhlanganisa ngokugcwele phakathi kwezwe elibonakalayo nelidijithali.

Abasebenzi bazohlala bezinzile futhi, njengasesikhathini sonyaka ka-2012-2020, izikhundla ezintsha zizonikezwa bonke abasebenzi bezikhungo ezithintekayo, ukubhekana nezidingo ezintsha ezenziwe ngokuhlanganiswa kwe-intanethi kanye nokuthunyelwa komuntu ngamunye kumakhasimende.

Le nethiwekhi ye-capillary izokwazi ukugcwalisa njalo ukunikezwa kwamakhasi e-web futhi iqondaniswe nezitolo eziku-inthanethi ukuqinisa ulwazi lwamakhasimende ngezinsizakalo ezintsha ngamathuluzi athuthukile obuchwepheshe. Ngokwenza izinto ezintsha, okulindelwe ngokwandayo nokufunwayo kuyahlangatshezwa ngombono ohlangene wesitoko, odinga ukucutshungulwa kwesikhathi sangempela kokunyakaziswa kwento, ngenxa yokuqaliswa kwe-Inditex Open Platform (IOP).

Ngalesi simiso, ngemininingwane etholwe kusuka ku-RFID, konke ukuqamba kokudala kunganikezwa ngesikhathi sangempela futhi ngendlela ehambisanayo kusuka kunoma iyiphi idivaysi, yazi ukufunwa ngokushesha, uphathe izinhlu zezimpahla ngobuningi obukhulu futhi uzivumelanise ngokufanele. Ukukhiqizwa okuqondile, nakho kulayini ngezinhloso zokusimama zeQembu.

Enye yemizamo efingqa kahle izinzuzo zale nkundla yedijithali ephathelene nephrojekthi ye-Sint, enikezela ngesitolo sezinto ezifunwayo online.

Ngaphezu kokunikeza ukuthengisa okuqondile kumakhasimende, izitolo zilungiselela ama-e-commerce oda avela ezinqolobaneni zazo, ezihlanganiswe ngokuphelele nokunikezwa okuku-inthanethi okuya kumakhasimende, okuqinisekisa ukusebenza kahle okukhulu ekuphathweni kwempahla, kanye nezikhathi zokulethwa ngokushesha.

Le phrojekthi isekelwa ngochungechunge lwezinto ezintsha zobuchwepheshe ezisiza ukucacisa okukhulu ekuhlanganiseni nasekuhlanganiseni phakathi kwezitolo ne-inthanethi. Ngakho-ke, abafundi beRFID abasebenza ngamandla aphezulu bahlanganiselwe ukubala izimpahla ezinqolobaneni ezinama-athikili amaningi, uhlelo lwe-XWMS selusetshenzisiwe, lwakhiwa futhi ngaphakathi yi-Inditex, ephatha izinqolobane ngaso sonke isikhathi ukukhetha ukuthi iliphi iphuzu lendabuko efanelekile ukulethwa, nezinhlelo zokuhlaziya zifakiwe ukukhulisa ukugeleza kwezokuthutha kanye nokutholakala kwezinto.

Imodeli entsha yesitolo

Mayelana nekhasimende, okuphawuleka kakhulu kuzoba yilokho okubizwa nge-'Store mode 'okuthi, ngokusebenzisa izinhlelo zokusebenza zeselula, kuvumele amakhasimende ukuthi abonisane ngesikhathi sangempela sesitoko sento esitolo ukuze ithengwe online futhi iqoqwe ngokushesha; finyelela echibini lamakamelo okushintsha lapho belidinga noma lapho bengathola khona ngqo lapho ingubo ikhona ngaphakathi kwesitolo.

Ngasikhathi sinye, inkampani izoqhubeka nokuqinisa kakhulu ukusimama kwemvelo, ngoba zonke izitolo zizokwamukela uhlelo lwe-Inergy lokulawula imingcele yezemvelo, zizophinda zisebenzise i-100% yamandla avuselelekayo, izofaka uhlelo olungenamathikithi njengokwejwayelekile, futhi izophinda isebenze kabusha noma uphinde usebenzise yonke insalela enjengamakhadibhodi, upulasitiki noma okufakiwe okutholayo.

Ngokunjalo, eminyakeni emithathu yokuqaliswa kwalolu hlelo, cishe wonke amaplastikhi asetshenziswa kanye azobe esesuselwe ikhasimende elisesitolo, lapho ukukhushulwa kwezingubo zezingubo kuzoba nokubaluleka okukhethekile ngokuqoqwa kwalezi zingubo iqede umjikelezo wayo wokuqala wokuphila. Inhloso ukuphinda usebenzise noma usebenzise kabusha zonke izingubo eziqoqwe ngemigudu i-Inditex ebivele iyichaza umhlaba wonke nezinhlangano ezinjengeCáritas noma iRed Cross, nokuxhasa ngezimali ngocwaningo ngamasu okusebenzisa kabusha njengalawo ahlelwe yiMIT eBoston.

Lezi zinyathelo zizohambisana nezibophezelo ezisungulwe eMhlanganweni Wabaninimasheya wezi-2019 maqondana nezinto zokusetshenziswa, lapho zonke izindwangu zezingubo zezinhlobo eziyisishiyagalombili ze-Inditex zizohlala zisimeme, ziphilayo noma ziphinde zenziwe kabusha ngo-2025 futhi ikakhulukazi izindwangu ezivela ezintweni ezingavuthiwe. i-premium yemifino efana ne-viscose izoba ngo-2023.

Ukutshalwa kwezimali okwenzelwe ubuchwepheshe obusha, ukukhuthazwa kokuqina kuzo zonke izindawo, uhlelo lokuhlonza olukhethekile lwengubo ngayinye (i-RFID) kanye ne-centralization yayo yokusungula ivumela i-Inditex ukuba ibe nesiqalo esihle sokulindela ngempumelelo lesi sitolo sesikhathi esizayo.

Khulisa ezitolo eziku-inthanethi

Ngesikhathi sekota yokuqala, iQembu laqhubeka nokukhangisa ngesitolo salo esihlanganisiwe kanye nenkundla ye-inthanethi, esivele ifinyelela ezimakethe ezingama-72 kwezingama-96 lapho iQembu likhona khona. UZara uqale ukuthengisa nge-inthanethi kwasendaweni e-Albania naseBosnia futhi, esekota yesibili, e-Argentina, eParaguay, e-Uruguay nasePeru, izimakethe lapho lo mkhiqizo manje unikeza lo msebenzi ohlangene namakhasimende awo.

Iqembu ngokunjalo liqhubeka nokuthuthuka kwalo ngokuhambisana nenhloso emenyezelwe nguPablo Isla yokuthi imikhiqizo yayo yonke imikhiqizo izotholakala ukuze ithengwe ku-inthanethi kunoma iyiphi indawo emhlabeni ngo-2020. Ngasikhathi sinye, imikhiqizo yeQembu ibonakale ku-19 ukuvuleka phakathi nekota, kanye nokwandiswa nokuguqulwa kwezitolo ezinkulu, ezimakethe ezinjengeSpain, China, Portugal, Morocco, Lithuania, Croatia, Korea kanye neSaudi Arabia, phakathi kokunye.

Amaphuzu avelele afaka ukuvulwa kweZara e-I-Park eSeoul (Korea), e-Arribat Center eRabat (Morocco) nasezitolo ezimbili emadolobheni aseRiyadh naseDammam, eSaudi Arabia. Kamuva, enxanxatheleni yezitolo iNakheel Plaza, iMassimo Dutti, iBershka, iStradivarius ne-Oysho nabo bavule iminyango yabo. Ngokufanayo, u-Uterqüe wavula iminyango yesitolo sayo esisha eCalle Larios, eMalaga (eSpain) naseStradivarius e-Espacio León (eLeón, eSpain).

Ngenyanga kaMeyi, uZara wavula iminyango yakhe eBahrain City Centre edolobheni laseManama (Bahrain) futhi, ezinyangeni ezimbalwa ezizayo, kuhlelwe ukuvuleka okubalulekile, ngokuhambisana nohlelo olubekiwe. Lapho ivula iminyango yayo ezinyangeni ezizayo, iZara eWangFujing (Beijing, China) izoba isitolo esikhulu kunazo zonke e-Asia futhi esithuthuke kakhulu emhlabeni ngokufaka ubuchwepheshe bamuva nezinsizakalo zokunikeza isipiliyoni esiphelele esihlanganisiwe. Lokhu kuvulwa kuzohlanganiswa phakathi konyaka yiZara Place Vendome eDoha (Qatar) kanye nokwandiswa nokuguqulwa kweZara ePaseo de Gracia (Barcelona, ​​Spain), noma esitolo esiseCalle 82 eBogotá, (eColombia) ).

Eminye imikhiqizo yeQembu nayo isivele isebenza ekuvulekeni nasekukhulisweni okuhambisana naleli su, njengaleli likaMassimo Dutti e-Amoeiras (ePortugal), eShanghai, (eChina), eBarranquilla naseMedellín (eColombia); IBershka eBrasov (eRomania) naseBelgrade (eSerbia); Stradivarius eRotterdam (ENetherlands); I-Oysho eMoscow (eRussia) noma esifundeni saseChaoyang, eBeijing, (eChina); noma ukuvulwa kwe-Uterque e-Almaty (Kazakhstan)

Ukusimama

Ngokuhambisana nokuzibophezela okuphelele ekusimeni, onke amaketanga eqembu aqhubekile ngenqubekela phambili ekusetshenzisweni kwezinto zokusetshenziswa ezisimeme nezivuselelwa kabusha, eziningi zazo ezingaphansi kwelebula leJoyina Life, ezihlukanisa lezo ezisetshenziselwe inqubo yazo ezihlonipha kakhulu ukusetshenziswa kwamanzi namandla.

Ngokunjalo nasezitolo zalo, iQembu liqhubekile nokuhambisa uhlelo olusetshenzisiwe lokuqoqwa kwezingubo, ngokusebenzisa iziqukathi amakhasimende asevele ezithola ezitolo ezingama-2.299 ezimakethe ezingama-46, ngokubambisana nezinhlangano ezingama-45 ezithola izingubo, ezicubungula yonke impahla ukuyinika okwesibili impilo noma uyisebenzise ekwelapheni nasekusebenziseni kabusha.

Ngokunjalo, njengesinyathelo esilandelayo kuhlelo lwesitolo se-eco-esebenza kahle olwaqedwa eminyakeni yamuva, iQembu liyaqhubeka nokukhuphula inani lezitolo ezixhunywe ohlelweni oluphakathi lokulawula nokuphatha lokusetshenziswa kwamandla kanye namanzi. Ngenxa yobuchwepheshe lapho izitolo zifakelwe izinto nokuxhumana kwazo okuphezulu nengxenyekazi emaphakathi, sezizonke izitolo ezingama-3.587 XNUMX sezivele zingaphakathi kwalolu hlelo olubizwa nge-Inergy.

Ngakolunye uhlangothi, i-Inditex ibilokhu ixhumana njalo nabaphakeli bayo ngesikhathi sobhadane lweCovid-19 ukuqinisekisa ukuthi amafektri alandela izincomo zenhlanzeko zokuvikela impilo yabasebenzi. Inkampani iphinde yaqinisekisa ukukhokhwa kwawo wonke ama-oda aqediwe noma enqubeni yokukhiqiza selokhu kuqale ubhadane, ngokusho kwezimo zokuqala zokukhokha.

Ngokwengeziwe, i-Inditex ibambelele esidlangalaleni esenzweni se-International Labour Organisation (ILO) sokugqugquzela ukwesekwa kwabakhiqizi nabasebenzi ngesikhathi sesimo sezomnotho esidalwe yiCovid-19. Lolu hlelo lubambe iqhaza kwi-International Organisation of Employers (IOE), i-International Confederation of Trade Unions (ITUC), i-IndustriALL Global Union kanye neminye imikhiqizo yamazwe omhlaba.

Ukuthengiswa kwekota yesibili

Ukuqala kwekota yesibili yonyaka kubonakaliswe ngokuvulwa kancane kancane kwezitolo ezimakethe ezahlukene nangokukhula kokuthengiswa online.

Ngenyanga kaMeyi, izitolo ezimakethe ezahlukahlukene zivulwe kancane kancane futhi kusukela ngoJuni 8, i-Inditex inezitolo ezingama-5.743 ezivulwe ezimakethe ezingama-79, kwezingu-7.412 96 ezimakethe ezingama-XNUMX.

Ukuthengisa kuye kwalulama kancane kancane njengoba lezi zitolo zivuliwe, kunezibonelo eziphawuleka kakhulu njengamacala aseChina naseKorea noma, aseYurophu, eJalimane. Njengoba izitolo ezingama-52% zivulwe ngokwesilinganiso ngoMeyi futhi zisenomkhawulo wamandla ezimakethe eziningi, ukuthengiswa ezitolo naku-inthanethi ngamanani okushintshana njalo bekungu -51%. Esontweni likaJuni 2 kuya ku-8, ukuthengiswa ezitolo naku-inthanethi ngamanani okushintshana njalo kwakungu (-34%). Izimakethe ezivuleke ngokuphelele ngaphandle kwemingcele zibalwa ngama-54% esamba futhi ukuthengisa kwabo kufinyelelwe (-16%).


Yiba ngowokuqala ukuphawula

Shiya umbono wakho

Ikheli lakho le ngeke ishicilelwe. Ezidingekayo ibhalwe nge *

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  1. Ubhekele imininingwane: Miguel Ángel Gatón
  2. Inhloso yedatha: Lawula Ugaxekile, ukuphathwa kwamazwana.
  3. Ukusemthethweni: Imvume yakho
  4. Ukuxhumana kwemininingwane: Imininingwane ngeke idluliselwe kubantu besithathu ngaphandle kwesibopho esisemthethweni.
  5. Isitoreji sedatha: Idatabase ebanjwe yi-Occentus Networks (EU)
  6. Amalungelo: Nganoma yisiphi isikhathi ungakhawulela, uthole futhi ususe imininingwane yakho.