Kodi Netflix ndiyabwino ngati momwe akatswiri amatiuzira?

Mosakayikira, Netflix yomwe yatchulidwayo ndi imodzi mwazinthu zomwe zidapereka mwayi waukulu kwa osunga ndalama chaka chatha. Tsopano funso la izi ndi loti ngati izi zidzibwereza zokha mu 2020. Tiyenera kukumbukira kuti Netflix, Inc.ndi kampani yosangalatsa yaku America yomwe ntchito yawo yayikulu ndikugawira zowonera kudzera pa intaneti kapena ntchito ya Akukhamukira VOD. Ngakhale zalembedwa pamisika yamalonda ku United States komanso momwe ntchito zake zikhala zodula ndi ma komisheni apamwamba kuposa misika yachuma yadziko.

Mulimonsemo, owerengera ochepa pamsika wamsika amakayikira kuti Netflix yakhala imodzi mwazomwe zimakopa chidwi kuyambira pomwe idaganiza zopita pagulu. Ndikuthokoza pakuwunika kwamitengo yawo kuti wawombera mpaka 79%, imodzi mwazobwezera zomwe misika yamalonda yapereka panthawiyi. Kuchokera pano, zikuwoneka ngati zovuta kwa ife kuti zitha kuchita chimodzimodzi kuyambira pano. Mwanjira imeneyi, ogula zamtsogolo zamagawo anu atha kukhala mochedwa pantchito zawo kuti apange phindu lomwe likupezeka.

Netflix ndi kampani yomwe yatchulidwa kwakanthawi kochepa m'misika yamalonda ku United States ndipo mwanjira imeneyi yakhala chitukuko chabwino kwambiri kwa omwe amagulitsa ndalama zazing'ono komanso zapakati. Mpaka pomwe yasungabe, ndipo mwanjira ina, yakhala ikuwonekera bwino kwambiri kumbuyo, ngakhale ndi zizindikiro zoyambirira zofooka pamtengo wake. Ndizosadabwitsa kuti ambiri mwa anthu ochepa asankha kusiya maudindo awo kuti asangalale ndi zomwe apeza mpaka pano. China chosiyana kwambiri ndi zomwe mungachite miyezi ingapo ikubwerayi.

Netflix ikukwera phindu

Chimodzi mwazinthu zabwino zamakampaniyi ndi phindu lomwe limawonetsa m'mawu ake. Mwa kupereka chiwonkhetso cha Madola mamiliyoni a 1.866 chaka chatha, zomwe zikuyimira kuchuluka kwa 54% poyerekeza ndi nthawi yomweyi ya chaka chathachi. Inachitanso bwino pankhani yopeza ndalama ndi omwe akulembetsa, kukhala chimodzi mwazinthu zomwe zakhazikitsidwa chifukwa chakukula pamsika wamsika waku US. Mpaka kuti mu 2019 yawonjezera olembetsa atsopano pafupifupi 8,76 miliyoni padziko lonse lapansi.

Ziyembekezero za miyezi ikubwerayi zilinso zabwino, ngakhale osati mwamphamvu zopangidwa mu 2019. Izi mosakayikira zingakhudze kusinthika kwake mumsika wamsika waku America, koma zitha kupitilirabe kukulira, ndiye kuti, chimodzi mwa zolinga zake zazikulu. Makamaka pamsika wogulitsa zomwe zikuyembekezeka kukhala zovuta pamsika wamsika waku US pambuyo pokwera kowoneka ngati kosatha. Chifukwa nthawi iliyonse kuwongolera kuyenera kudzafika ndipo mwina kudzakhala kutsogolo kwa akatswiri azachuma.

Mudzaika ndalama pazinthu zabwino

Kumene ziwerengero zowerengera ndalama ndizabwino, kapena m'malo mwake. Koma ngakhale atapitiliza kukula, kudzakhala kofunika kwambiri kuti mupitilize kugulitsa zinthu zabwino komanso kuti muwunikenso nkhani yamitengo. Monga nkhani yomwe ikuyembekezeredwa pamaso pa ogwiritsa ntchito padziko lonse lapansi komanso momwe kuwerengera pamsika wamsika kudzadalira kuyambira pano. Popanda mpikisano wowonekera m'mbali mwake ndipo izi zikugwirizana ndi ziyembekezo zake zamalonda pazaka zikubwerazi. Ngakhale tikuganizira zoperewera zomwe tawonetsa kale ndipo ndizomwe zili zopanda phindu pakadali pano ndipo ngakhale panali nthawi zabwino zomwe mabizinesi ang'onoang'ono komanso apakati adakwanitsa kugula malo awo pamsika wamsika.

Pomwe tili mbali inayi, tiyeneranso kutsindika mfundo yakuti Netflix ndi kampani yomwe ili ndi Kuthekera kwakukulu kwamakasitomala. Mpaka pomwe ambiri aiwo ndi achinyamata omwe ali ndi mphamvu zogulira zambiri ndipo apanga ma contract kuti awone zomwe zili munyuzipepalayi. Kuwononga njira zawailesi yakanema zomwe zitha kulangidwa munjira imeneyi komanso kuchepa kwamitengo yake, monga tingawonere mgawo lomaliza pamsika wogulitsa. Kukhala amodzi mwa magawo omwe ali ndiukadaulo woyipa kwambiri miyezi yapitayi. Ndi mtengo wamtengo wapatali womwe watsitsidwa ndi akatswiri ofufuza ndalama.

Pofuna kulowa m'malo awo

Zachidziwikire, Netflix ili ndiukadaulo wabwino kwambiri ngakhale idakonzedwa m'miyezi yapitayi. Pomwe zingatheke kuti ifike pamiyeso yolakalaka kwambiri kuyambira pano chifukwa cha kukakamiza kuti ndalama akhoza kuchita masewera olimbitsa thupi. Komano, sizingaiwalike kuti mtengowu uli panjira yolimbikitsa kwambiri komanso imodzi mwazofunikira kwambiri pamsika wamsika waku United States. Pamwamba pamagawo ena ndikuti mulimonsemo mutha kunena kuti akadali ndiulendo, ngakhale osati mwamphamvu mpaka pano.

Titha kunenanso kuti kampani yaku America iyi yadzitsegulira gawo labwino la ogwiritsa ntchito padziko lonse lapansi ndipo ichi ndi gawo lomwe limapangitsa kuti likhale lothandiza kwambiri kuti likhalebe lolimba potengera mtengo wake m'misika yazachuma. Pakadali pano, osunga ndalama omwe atenga maudindo atha kupitiliza nawo chifukwa chotheka kuti atha kupita kutchuka kwambiri. Ngakhale mutakhala kuti mulibe udindo mutha kupezerapo mwayi pamtengo wotsika kuti likulu likhale lopindulitsa. Ndi mtengo wokongola kwambiri motero muli ndi mwayi wabwino wopanga zibwezero zapamwamba.

Maudindo motsutsana ndi mtengo

Kumbali inayi, komanso ngati chinthu cholakwika kwambiri, ndikuti phindu ili lakula kwambiri kuyambira pomwe lidalembedwa pamisika yamalonda. Ndili ndi ofukula kwambiri zomwe zitha kuyimitsidwa mphindi iliyonse, kapena kukulitsa kukonza kofunikira kwambiri komwe kumatha kutenga mtengo wake kutsika kwambiri kuposa momwe uliri pakadali pano. Kukhala imodzi mwazowopsa zomwe Netflix imabweretsa pakadali pano komanso zomwe zingalimbikitse kutuluka m'malo awo kukhala zenizeni kuyambira pano. Ngakhale sikuyenera kukhala mwamphamvu kwambiri.

Kuphatikiza apo, ndi mtengo womwe ungakhale wokhudzidwa kwambiri pakusintha kwachuma kwadziko lonse. Kuchokera pamalingaliro awa, atha kuwonedwa ngati mtengo wozungulira kapena womwewo, womwe umakhala ndi zotsatira zake zabwino pakukula kwachuma ndipo, m'malo mwake, pakubwerera, ungapangitse kutsika kwakukulu pamtengo wake. Pachifukwa chomaliza, muyenera kukhala kuyang'anitsitsa zogwirizira zomwe zitha kupitilira kuyambira pano komanso kuti nthawi zina zitha kusiya maudindo awo kuti apewe zovuta pakampani. Chifukwa monga mabizinesi ang'onoang'ono komanso apakatikati amadziwa bwino, palibe chomwe chimapita kwamuyaya, koposa zonse mdziko lovuta lamsika wamsika.

Kusiyana kwakukulu pamitengo yawo

Kumbali inayi, ndikofunikanso kutsimikizira kuti gulu ili lamakhalidwe ndilofunika kwambiri zovuta kugwira ntchito chifukwa cha kusakhazikika kwakukulu komwe amapereka mofanana ndi mitengo yawo. Izi zimapangitsa kuti zikhale zovuta kwambiri kwa osungitsa ndalama ang'onoang'ono komanso apakatikati kuthamangira ndi kutuluka m'misika yamalonda. Mulimonsemo, ndi msika wamsika womwe wathandizira kuti chipanichi chikuwoneka kuti chikadali chokhazikitsidwa m'misika yamalonda ku United States komwe ndi komwe kampaniyi imagwira ntchito. Kupatula zowongolera zomwe zitha kuchitika komanso zomwe zachitika mumsika wachumawu.

Ndi ziwerengero zomwe ndizolimba momwe zimawerengedwa kuti ndizabwino. Ngakhale, monga tidanenera koyambirira, akuyenera kupitilizabe kukula, m'mabizinesi atsopano komanso momwe akuwonera. Koma pamalo abwino kuposa makampani omwe adatchulidwa omwe adadzipereka kumabizinesi azikhalidwe m'derali. Ponena zakapangidwe kazotsatsa ndipo izi ndizomwe zalipira makampani omwe akuphatikizidwa pamsika wadziko lonse kwambiri. Mwachitsanzo, pankhani ya Atresmedia ndi Mediaset.

Mulimonsemo, Netflix ndichimodzi mwazinthu zomweogulitsa akuyenera kuganizira kuti aphatikize ndalama zomwe adzagwiritse ntchito. Ngakhale mwina osati ndi magwiridwe antchito omwe apangidwa mpaka pano, momwe apitilira milingo yoposa 50%. Chimodzi mwazokwera kwambiri kutsidya lina la Atlantic ndikudabwitsa kwa ogwiritsa ntchito ambiri.


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  1. Wotsogolera pazosankhazi: Miguel Ángel Gatón
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  5. Zosunga: Zosungidwa ndi Occentus Networks (EU)
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